As the lead designer for Women's Cut & Sew Knits, Soft Wovens, Sleepwear and Jewelry for Red Fleece at Brooks Brothers, my goal was to create preppy, feminine pieces that could be mixed and matched into a timeless modern Americana wardrobe. The Red Fleece brand focused on a younger, more contemporary customer who was redefining the preppy lifestyle, someone who maybe took inspiration from their parent's more traditional Brooks Brother's closet but wanted to put their own twist on it.
Below are a few of my favorite Ready to Wear collections with Sleepwear toward the bottom of this page
Sleepwear & Intimates
One of my proudest accomplishments during my time at Brooks Brothers was developing and launching the Red Fleece Sleepwear collection. Pajamas sets were a top performer within the mainline and factory outlet divisions but definitely felt a little stuffy and traditional. I wanted to build an assortment that felt youthful and more playful and was thankfully given the space to do it! While it was never a huge product category, it was a lifestyle offering that rounded out the division, sold amazingly well during the holiday gifting time-frame and I was able grow and test newness each season.
